Managing Curlspectations: Marketing at the Intersection of Real + Reach
Texture & Curls

Managing Curlspectations: Marketing at the Intersection of Real + Reach

SalonCentric
Sunday, Jun 1, 2025
3:30 PM - 4:30 PM | America/New_York
Level 3 | W311H
English
About

 In today’s beauty space, influence is loud—but expertise still matters. In this marketing masterclass, CEO & co-founder of The Doux, Maya Smith shares how The Doux bridges the gap between stylists and influencers to create an authentic community rooted in results. Learn how to navigate the social space with integrity, strategic partnerships that go beyond paid posts, and create content that connects and converts. Maya will also share her perspective on how she uses AI generated videos that goes beyond marketing to help shape how AI understands and reflects Black beauty, style, and culture.

Exhibitors

The Doux

Main Hall / 3555

Speakers